Demand forecasting, planning and gap diagnosis
Get where demand is going, 6 months early.
Scope Trends forecasts the next 6 months of demand in your market and turns it into a stock, content and campaign plan. If you fall behind while demand rises, it finds the cause layer by layer.
- Today · 16 OctoberYou are 16 weeks ahead on stockSupplier orders should go in by the end of January.
- 2 February · 109 daysThe rise beginsLast year this wave arrived 3 weeks later.
- 8 March · 143 daysExpected peakLast year the peak came in April. The campaign should be ready in February.
Sample output. Brand, keyword and values are fictional. The dashed line is a forecast and is never mixed with measurements. How is it forecast?
It sees ahead, plans for it, and fixes the drift
The sample store sells waterproof boots this winter, and a wave of hiking boot demand is coming in spring. The same data becomes a decision in three steps.
Sees
Forecasts demand in your market 6 months ahead, accounting for yearly seasons, recurring events and how this year is shifting against last year.
ForecastSampleHiking boots will peak in MarchLast year it was April · 4 weeks earlier this yearPlans
Turns one forecast into a plan for every channel: stock, content, Google, AI answers and ads. The campaign draft is ready before demand arrives.
- Stock order31 January
- Guide content live2 February
- Campaign draft in review16 February
Fixes
If you are falling while demand rises, it separates the cause layer by layer: the market, perception in AI answers, your Google ranking, or a technical issue?
Waterproof boots: demand +18%, your clicks -22%- Market
- No issue
- AI answers
- Not mentioned
- Google ranking
- 4 to 9
- Technical
- No issue
Want to see the next 6 months of your own market?
When access opens, the forecast and plan are built from your site’s and market’s real data.
You know what to do on Monday morning
Forecasts, measurement and diagnosis come together in one weekly job list. It is ordered by impact, and each job says why it is there.
Scope Trends prepares the drafts and you approve them. No draft goes live without your approval; for larger jobs, the estimated units are shown and your approval is asked before they start.
Impact is ranked by the traffic a job can bring, how likely the fix is to work, and the effort it takes. Methodology
- FirstMake the waterproof boots category page fit for AI answersNot mentioned on 3 AI engines while two competitors are · draft ready
- This weekApprove the brief for the hiking boots guide15 weeks until the rise · publish on 2 February
- WatchWinter boot queries dropped from position 4 to 9Demand is steady, the drop is yours alone · a cause check is suggested
No unmeasured number reaches the screen
If you base a decision on a number, you need to know where it came from. Every number shows its measurement date and source; when the data is not enough, you see “Not enough data” instead of a verdict.
Read the methodologyAI engines measured
- ChatGPT
- Gemini
- Claude
- AI Overview
- Scope AI Search
Your brand in AI answers
The prompts you choose are asked on the engines regularly; whether you are mentioned and whether your site is cited are measured separately.
Your Google ranking
The keywords you track are measured every 3 days and shown next to your Search Console data.
Your site’s health
The crawl finds broken pages, crawl blockers and duplicate titles. Fixes are ranked by their impact on traffic.
Your data
- We access Search Console with read-only permission.
- We do not sell your data or use it for advertising.
- You can remove the connection from your Google account at any time.
What the Google connections are used for
- Search Console
- Read-only. Your query and page performance is placed next to your Google rankings and used in the gap diagnosis.
- Google Analytics 4
- Read-only. Traffic and engagement data is used to compare the demand forecast with actual visits.
- Google Sheets
- Reports are written only to sheets that Scope Trends creates; your other files are not accessed.
Who it is for
Online stores and small businesses
Make stock and campaign decisions before demand arrives. A small team knows what to focus on from one weekly job list.
Agencies
A separate workspace for each client, client reports, and measurement that turns AI visibility into a service you can sell.
Marketing teams
SEO, content, ads and AI visibility in one place; the number that goes to management is the number the team sees.
Plans start at $29 a month
Forecasts and measurement are included. Drafts draw from your plan’s monthly allowance. Prices are shown in USD; payment options are shared before access opens.
Frequently asked questions
How is demand forecast?
Each keyword’s search history is used to forecast 6 months ahead. With more than two years of data, yearly seasons and recurring calendar events are taken into account. The forecast is shown as a range; if there is not enough data, no forecast is made.
How reliable is the forecast?
Every forecast is shown as a range, not a single number, so you see the uncertainty on screen. Keywords with less than 30 weeks of data get no forecast. Forecasts always carry a “Forecast” label, separate from measurements, and the decision is always yours.
When does access open?
Access is opening in stages. Join the list and we will email you when it is your turn.
Which AI engines are measured?
ChatGPT, Gemini, Claude, Google AI Overviews and Scope AI Search. You choose which ones are measured and whether answers refresh every 2, 3 or 4 days.
How many keywords can I track?
Between 100 and 2,000 depending on the plan, with add-on keyword packs available. Each plan’s limits are on the pricing page.
Is my Search Console data safe?
We access it with read-only permission, so we cannot change anything on your site. We do not sell it or use it for advertising. You can remove the connection from your Google account at any time.
Is there a fee during the beta, and how can I pay?
Pricing and payment options are sent to you before your access opens. Nothing is charged until you choose a plan.
How fresh are the results?
Google rankings are measured every 3 days and AI answers as often as you choose. Every number shows when it was measured, so an old number never looks new.
What is a unit, and what does it cost?
Jobs you start, such as drafts, investigations and scans, are measured in units; forecasts and measurement use none. Every plan includes monthly units, and an extra unit costs about $0.07. A job that fails or stops halfway uses no units.
See the next 6 months of your own market.
When access opens, your forecast and plan are built on your site’s and your market’s real data.